Tuesday, 15 February 2011

Big media, not popular bloggers, dominate the conversation on Twitter [VentureBeat]

Who determines the big topics of conversation on social media such as
Twitter? It’s isn’t the loudest bloggers with large followings of
virtual fans. Rather, mainstream media tends to play the biggest role
in the top “trending” topics on Twitter, or those that appear in the
top ten search terms on the service at any given point in time,
according to a study by Hewlett-Packard’s research labs.

http://venturebeat.com/2011/02/14/big-media-not-bloggers-with-the-most-follow...

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