Tablets are 'media machines' with games the most popular app category [Guardian]

There is plenty of anecdotal evidence for tablets being used
predominantly for entertainment, but mobile analytics firm Flurry has
tried to put some hard numbers on the trend, by comparing smartphone
and tablet apps usage by category. Its research is based on more than
6bn app sessions on around 500m smartphones and tablets in September
2012, with the data coming from apps using the company's analytics
tools.

http://www.guardian.co.uk/technology/appsblog/2012/oct/29/tablets-media-machi...

Pinterest & Newspapers: No Pins, No Wins [Study] [SearchEngineWatch]

Fully one-quarter of newspapers studied have no Pinterest presence
whatsoever. Seven of the 26 U.S. & UK publications studied had no
Pinterest profile, while only one used the Pinterest button. Six
others buried it in a generic share button within a long dropdown
list.

http://searchenginewatch.com/article/2220079/Pinterest-Newspapers-No-Pins-No-...

The Biggest Sites In Social Publishing [BuzzFeed]

One way to measure how well a website is doing is by the number of
pageviews it's gotten. Another still — and the au courant metric of a
website's success — is unique visitors, because it reveals how many
people are actually going there. But what if you looked at what
visitors were doing with stories after reading them? That's what
Newswhip has done to compile a list of its "social monster" websites —
the sites that are killing it on Facebook. And the mix might surprise
you.

http://www.buzzfeed.com/mattbuchanan/the-biggest-sites-in-social-publishing

Survey: Most U.S. Consumers “Annoyed” By Online Ads; Prefer TV Ads To Online [TechCrunch]

Adobe has put out some more research into online advertising. This
time it’s not an Index of the market but a poll of 1,250 U.S.
consumers and marketers’ views on online advertising. The survey makes
amusing reading at times – almost half of the respondents agree
‘online advertising is creepy and stalks you’, and more than half
agree that ‘most marketing is a bunch of B.S.’

http://techcrunch.com/2012/10/24/online-ad-survey-most-u-s-consumers-annoyed-...

CNN Launches Zite-Powered Aggregation Pages [Forbes]

Big, corporate-owned news sites tend to have a few things in common.
They jealously guard their traffic. If they feature a lot of prominent
links to other sites, you can bet there’s probably a partnership or
traffic-swap deal involved. And they’re slow to innovate — the bigger
the site, the more conservative. With 60 million unique visitors in
September, according to ComScore, CNN Digital is about as big as they
come. (Only Yahoo/ABC News is bigger.) That makes its latest
innovation all the more eye-opening.

http://www.forbes.com/sites/jeffbercovici/2012/10/18/cnn-launches-zite-powere...

Google threatens to stop linking to French media sites [France24]

Internet giant Google has warned it would exclude French media sites
from its search results if France adopts a law forcing search engines
to pay for content, in the latest confrontation with European
governments. A letter sent by Google to several French ministerial
offices this month said it "cannot accept" such a move and the company
"as a consequence would be required to no longer reference French
sites," according to a copy obtained by AFP. France's new Socialist
government, which is open to helping struggling media companies,
warned Google that it should not threaten democratic governments.

http://www.france24.com/en/20121018-google-threatens-stopping-linking-french-...

'Forbes' Reports 50% Of Revs From Digital [MediaPost]

While the tipping point was predicted a few years ago, 2012 is the
year. For the first time, half of Forbes, Inc.’s revenues will come
from its digital businesses, according to Meredith Levien, the
business media company’s chief revenue officer.

http://www.mediapost.com/publications/article/185400/forbes-reports-50-of-rev...

A Turn of the Page for Newsweek [DailyBeast]

Newsweek will transition to an all-digital format in early 2013. As
part of this transition, the last print edition in the United States
will be our Dec. 31 issue. Meanwhile, Newsweek will expand its rapidly
growing tablet and online presence, as well as its successful global
partnerships and events business. Newsweek Global, as the all-digital
publication will be named, will be a single, worldwide edition
targeted for a highly mobile, opinion-leading audience who want to
learn about world events in a sophisticated context. Newsweek Global
will be supported by paid subscription and will be available through
e-readers for both tablet and the Web, with select content available
on The Daily Beast.

http://www.thedailybeast.com/articles/2012/10/18/a-turn-of-the-page-for-newsw...

What news brand has the most pull on Twitter? Finally, some answers [paidContent]

In a new study, two University of Arizona researchers use Twitter’s
emergence as a “serious newswire” to compare the reach and longevity
of news stories tweeted by organizations like Reuters, NPR and the
Washington Post. Over a three-week period last winter, the researchers
looked at tweets containing story links and found that stories from
the BBC and the New York Times were the most widely retweeted.

http://paidcontent.org/2012/10/16/what-news-brand-has-the-most-pull-on-twitte...

Facebook Giving Brands a Sneak Peek at Fans' Other Likes—but only for 'priority' marketers [AdWeek]

It turns out that Facebook has been internally allowing a select
number of marketers to see their fans’ other affinities, such as their
favorite brands, bands or TV shows, according to sources with
knowledge of the tool. This new brand affinity tool would
theoretically enable a company like Macy’s see the most popular TV
shows among its Facebook fans—which could inform media planning.

http://www.adweek.com/news/technology/facebook-giving-some-brands-sneak-peek-...

Condé Nast expects digital to generate 30% of total revenue in 2014 [WallBlog]

Luxury brands are arriving fashionably late to the digital ecosystem,
and high-end publisher Condé Nast hopes they will propel digital spend
to 30% of total revenues within the next 18 months, says digital
leader Jamie Jouning. Jouning, who has been Condé Nast’s digital
director since January 2010, attributes growth to a combination of
structural changes within the publishing company and a increasing
acceptance of digital as a suitable ad platform among luxury brands.

http://wallblog.co.uk/2012/10/17/conde-nast-expects-digital-to-generate-30-of...

Now more than one billion smartphone users across the globe [TGDaily]

According to the latest report from Strategy Analytics, which follows
the mobile industry, at the close of the most recent quarter the
number of smartphone users reached 1.038 billion. This is the first
time that the firm has reported a total user base of greater than the
all important one billion milestone. That means that on average, one
in every seven people on Earth now own a smartphone.

http://www.tgdaily.com/mobility-brief/66897-smartphones-one-billion-served

On a Quest for Profits, Magazines Court Shoppers [CNBC]

In search of profits, magazine publishers in genres ranging from
fashion to health and fitness are turning to their readers’ desire to
acquire as a way to generate revenue. On Monday, Harper’s Bazaar, a
Hearst Magazine publication, launched ShopBazaar
[http://shop.harpersbazaar.com], a online marketplace with editorial
content and editor-selected items that consumers can click to buy
without having to travel away to retailers’ websites.

http://www.cnbc.com/id/49420490

Gannett results lifted by digital, Olympics [BizJournals]

McLean-based Gannett Co. Inc., which started charging for online
access to many of its newspapers earlier this year, is benefiting from
the revenue it is generating. Digital revenue now accounts for 25
percent of Gannett's total revenue. The company also got a boost from
Olympics advertising and political ads at its TV stations.

http://www.bizjournals.com/washington/news/2012/10/15/gannett-results-lifted-...

Newspapers' Decline Continues, While Pew Study Asks: Is TV News Next? [TheWrap]

The percentage of Americans who regularly watch local television news
has dropped from 54 percent in 2006 to 48 percent today, the study
found. But what's particularly troublesome is that the people who are
tuning in for news broadcasts are graying.

http://www.thewrap.com/tv/column-post/newspapers-decline-continues-while-pew-...

Felix Baumgartner skydive sets record for YouTube live streams too [LATimes]

Among the several records broken by ultra-skydiver Felix Baumgartner
on Sunday, there was one that may have been unexpected: most viewers
to a live event ever on YouTube. The highest skydive in history,
during which Baumgartner became the first free-falling human to break
the sound barrier, racked up 8 million simultaneous views on YouTube.

http://www.latimes.com/business/technology/la-fi-tn-felix-baumgartner-skydive...

MSN.com launches news service; built for Windows 8 and IE 10 [CJR]

It’s only three months since Microsoft sold its stake in MSNBC.com,
the news site it produced for 16 years in partnership with NBC, but
the computing giant has already announced that it will launch a news
service called MSN News with the release of Windows 8 on October 26.
After that date, visitors to MSN.com will see a blend of aggregated
and original content produced by a large newsroom in Bellevue, WA, and
another smaller team New York City, all tailored to the digital
opportunities presented by Windows 8.

http://www.cjr.org/behind_the_news/msncom_launches_news_service.php

6-Month Internet Ad Revenues Hit All-Time High Of $17B But Growth Slowing Again, Mobile Booming [TC]

The IAB has published its half-year sales report for internet
advertising: just over $17 billion for the first six months of this
year, another record for online advertising. But after two years of
steady increase, we’re seeing a slowdown in growth: the increase of
14% over the same period in 2011 is down from a 23% increase the year
before.

http://techcrunch.com/2012/10/11/iab-6-month-internet-ad-revenues-hit-all-tim...

Twitter as a consumer megaphone: Fighting back against aggressive marketing by Comcast [BizJournals]

On average, people tell 24 others about a bad customer service
experience and 15 people about a positive one. According to the
American Express study, the effect is magnified on social media: After
a bad experience, dissatisfied consumers tell 53 people, and happy
consumers spread the word to 42 people.

http://www.bizjournals.com/seattle/blog/techflash/2012/10/twitter-as-a-consum...

Tumblr—social media's next advertising platform [Upstart]

Tumblr is a shadow figure in the social-media world. Quantcast
calculates that Tumblr receives 44 million visitors each month, but
the three-year-old social blogging platform still ranks behind
Facebook (Nasdaq:FB), Twitter, and Pinterest in popularity with
users—and with advertisers.

http://upstart.bizjournals.com/companies/media/2012/10/08/tumblr-analytics-ma...

Mobile advertising hits £500m in 2012 [Guardian]

The explosion in popularity of smartphones, tablets and the app
revolution has fuelled a more than doubling in mobile advertising to
£500m this year – just four years after the sector struggled to
attract £25m. UK mobile advertising grew a staggering 132% in the
first six months of this year to £181.5m, according to the latest
Internet Advertising Bureau (IAB) report conducted by
PricewaterhouseCoopers.

http://www.guardian.co.uk/media/2012/oct/09/mobile-advertising-500-million-po...

FMCG firms help push digital adspend to record high of £2.6bn [Marketing]

Video, social and mobile adspend has hit record levels as brands seek
innovative ways to promote themselves online. FMCG brands in
particular, which are the joint-highest online display spenders for
the first time, have embraced these channels, according to the
Internet Advertising Bureau UK (IAB).

http://www.marketingmagazine.co.uk/news/1153861/FMCG-firms-help-push-digital-...

The Return Of Myspace: Company Pres Roger Mincheff Aims To Make History All Over Again [RWW]

Myspace is dead: Long live Myspace. The late social network known for
garish user-generated designs is back in a bid to become what its
leaders say it should have been from the beginning: a home for artist
discovery and development. But after years of fumbling, can this
Internet punchline become relevant again?

http://www.readwriteweb.com/archives/the-return-of-myspace-company-pres-roger...

Facebook's 'Next Billion': A Q&A With Mark Zuckerberg [BusinessWeek]

On Sept. 14, Facebook reached 1 billion active users. In an exclusive
interview with Bloomberg Businessweek’s Brad Stone and Ashlee Vance,
Zuckerberg reflected on the milestone and what’s next for his company
as it resurfaces from a wave of negativity.

http://www.businessweek.com/articles/2012-10-04/facebooks-next-billion-a-q-an...

Microsoft launching news operation, new MSN [Reuters]

Microsoft Corp is launching its own news operation as part of its
new-look MSN website when Windows 8 launches later this month. The
world's largest software company is making a "big, multi-million
dollar investment" to create a "decent-sized media operation," said
Bob Visse, general manager, MSN Product Management Group.

http://www.reuters.com/article/2012/10/01/us-microsoft-msn-idUSBRE8900WN20121001

U.S. media revenue for the 100 Leading Media Companies rose 4.0% in 2011 [AdAg]e

That represents a record $340 billion in net U.S. media revenue.
However, last year's percentage gain marked the lowest growth rate in
a nonrecession year since Ad Age began this ranking in 1981. Digital
revenue -- mostly at digital pure plays such as Google and Facebook --
jumped 19.7%. Remove digital from the equation, and Media 100 revenue
rose only 2.8% in 2011.

http://adage.com/article/media/guide-leading-media-companies-2012/237500/

Internet-Media Employment Fuels Digital Job Growth [AdAge]

When it comes to jobs, internet-media businesses are the new
mainstream media. Internet media this year became the media industry's
second-largest employment sector, according to Ad Age DataCenter's
analysis of Bureau of Labor Statistics data. One in six people
employed in the U.S. media industry now work for internet-media
businesses, according to Ad Age's analysis.

http://adage.com/article/media/internet-media-employment-fuels-digital-job-gr...

Print mags find equilibrium [CrainsNewYork]

Nine months into the year, one media trend seems clear: titles may
come and go, but magazines made from paper-and-ink are sticking
around.

http://www.crainsnewyork.com/article/20121001/MEDIA_ENTERTAINMENT/120929881

Forecast: Internet will take more than a fifth of ad dollars by 2014 [paidContent]

Ad spending online will grow by 16 percent next year and hit 21.4
percent by the following year, according to a ZenithOptimedia
forecast.

http://paidcontent.org/2012/09/30/forecast-internet-will-take-more-than-a-fif...