Tuesday, 13 September 2011

FT launches advertiser-funded app for luxury title [Campaign]

The Financial Times has launched a free iPad app today (13 September)
for its How to Spend it luxury magazine. The app will offer consumers
daily postings and 60 back-editions of the lifestyle magazine. The app
is advertiser-funded and commercial opportunities for advertisers
include a brand hub where advertisers can showcase their brand and
products in detail.

http://www.campaignlive.co.uk/news/1091060/ft-launches-advertiser-funded-app-...

Posted via email from News: Noted

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