Thursday, 5 April 2012

The economics of Samantha Brick & Mail Online's audience-driven marketing machine [MediaBriefing]

How can a news site pick an obscure freelance journalist and make her
a subject of global debate, driving 1.5 million users to one story in
little more than 24 hours while generating more than 5,000 comments,
100,000 Facebook likes, 7,000 tweets and a slew of articles across
the web? That's how Mail Online rolls.

http://www.themediabriefing.com/article/2012-04-04/The-economics-of-Samantha-...

Posted via email from News: Noted

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