Internet advertising spending is projected to increase 15 percent in
2013, while total ad growth will be weaker on concerns about Europe,
the U.S. budget and the lack of major media events next year. Global
Web ad spending is expected to jump to $101.8 billion next year from
$88.4 billion, according to Zenith Optimedia Group Ltd. Total spending
on ads may grow 4.9 percent to $530 billion, trimmed from the 6
percent increase estimated earlier this year, according to data
compiled by Bloomberg Industries released today. http://www.businessweek.com/news/2012-11-20/web-advertising-to-grow-faster-th...
2013, while total ad growth will be weaker on concerns about Europe,
the U.S. budget and the lack of major media events next year. Global
Web ad spending is expected to jump to $101.8 billion next year from
$88.4 billion, according to Zenith Optimedia Group Ltd. Total spending
on ads may grow 4.9 percent to $530 billion, trimmed from the 6
percent increase estimated earlier this year, according to data
compiled by Bloomberg Industries released today. http://www.businessweek.com/news/2012-11-20/web-advertising-to-grow-faster-th...
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