Monday, 7 January 2013

Social TV chatter grows 800% on Twitter over 2012 [Variety]

Measuring viewing interest and passion for television shows via social
media was a big topic in 2012. Nielsen announced earlier this month a
pact with Twitter to create the "Nielsen Twitter TV Rating," and
Trendrr on Thursday will announce that the year saw a significant
surge in social interactions surrounding TV programs.

http://www.variety.com/article/VR1118063975/

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