Time Is Running Out on Legacy Media Brands [AdWeek]

Media has been moving from the general to the specific for some time.
As the world moves faster, becomes more interconnected and complex,
specificity is needed to stay fully informed on any given topic. The
Web has only accelerated this trend.

http://www.adweek.com/aw/content_display/community/columns/other-columns/e3i82693d9fec5d7f349da1d19f199b0818

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