Tuesday, 11 January 2011

Klout Lands $8.5 Million From Kleiner Perkins And Greycroft To Measure Social Influence [TechCrunch]

Klout, a startup that measures influence on Twitter, LinkedIn and
Facebook, has raised $8.5 million in new funding led by the Kleiner
Perkins Caufield & Byer recently launched sFund with participation
from Greycroft Partners. Klout, which markets itself as a “standard
for influence” on the web, evaluates Twitter, LinkedIn and Facebook
users’ behavior with complex ranking algorithms and semantic analysis
of content to measure the influence of individuals and topics around
the web.

http://techcrunch.com/2011/01/10/klout-lands-8-5-million-from-kleiner-perkins...

Posted via email from News: Noted

No comments:

Post a Comment