Tuesday, 18 January 2011

Under Pay Model, Little Effect Seen on Papers’ Web Traffic [NYTimes]

While newspapers around the world are anxiously asking themselves what
would happen if they started charging readers to view articles online,
a few answers have started to emerge. Steven Brill’s Journalism Online
experiment, which developed a system that allows newspapers to charge
their most regular online visitors, has analyzed its preliminary data
and found on average that advertising revenue and overall traffic did
not decline significantly despite predictions otherwise.

http://www.nytimes.com/2011/01/18/business/media/18brill.html?_r=1

Posted via email from News: Noted

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