It has already become a real-time newswire for many, a source of
breaking news and commentary on live events, and now — with the launch
of curated “hashtag pages” like the one it launched late last week for
a NASCAR event — it is showing signs of becoming a full-fledged
editorial operation. It may not be hiring investigative reporters, but
the areas of overlap between what it does and what media companies do
is growing, and so is its attractiveness to the advertisers that media
entities desperately need to hang onto. http://gigaom.com/2012/06/12/why-traditional-media-should-be-afraid-of-twitter/
breaking news and commentary on live events, and now — with the launch
of curated “hashtag pages” like the one it launched late last week for
a NASCAR event — it is showing signs of becoming a full-fledged
editorial operation. It may not be hiring investigative reporters, but
the areas of overlap between what it does and what media companies do
is growing, and so is its attractiveness to the advertisers that media
entities desperately need to hang onto. http://gigaom.com/2012/06/12/why-traditional-media-should-be-afraid-of-twitter/
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