Monday, 9 May 2011

Now to Sell Advertisers on Tablets [NYTimes]

If you wanted to get your message in front of a reader of The New
Yorker, it would cost you $141,174 for a full-page ad in the
magazine’s glossy pages. What would it be worth to reach the same
reader if he or she were on an iPad? More, less or the same?

http://www.nytimes.com/2011/05/09/business/media/09carr.html

Posted via email from News: Noted

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