Although both newspaper and magazine publishers are encouraged by
positive trends in device adoption and consumer behavior, the
continued growth of digital ad revenues has not yet made up for
declines in print ad revenue for newspapers. But it has for magazines.
According to new estimates from eMarketer, US ad revenue growth at
magazines is expected to increase from 1.9% in 2011 to 2.6% this year,
as revenue reaches $18.33 billion. http://www.emarketer.com/newsroom/index.php/emarketer-magazines-positive-ad-s...
positive trends in device adoption and consumer behavior, the
continued growth of digital ad revenues has not yet made up for
declines in print ad revenue for newspapers. But it has for magazines.
According to new estimates from eMarketer, US ad revenue growth at
magazines is expected to increase from 1.9% in 2011 to 2.6% this year,
as revenue reaches $18.33 billion. http://www.emarketer.com/newsroom/index.php/emarketer-magazines-positive-ad-s...
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