Facebook is increasingly trying to get into the news business through
the back door. No longer content to hook up friends with other
friends, the company is pursuing its own hookups—with television
networks that can provide a steady flow of topical information to its
massive base of customers. But analysts say there’s more to these
joint ventures. With traditional media struggling to keep an audience
and Facebook facing continuing issues with its sagging stock price and
the need to retain users, the partnerships might be less a new-media
tool and more a means of survival. http://www.thedailybeast.com/articles/2012/07/26/facebook-teaming-up-with-tel...
the back door. No longer content to hook up friends with other
friends, the company is pursuing its own hookups—with television
networks that can provide a steady flow of topical information to its
massive base of customers. But analysts say there’s more to these
joint ventures. With traditional media struggling to keep an audience
and Facebook facing continuing issues with its sagging stock price and
the need to retain users, the partnerships might be less a new-media
tool and more a means of survival. http://www.thedailybeast.com/articles/2012/07/26/facebook-teaming-up-with-tel...
No comments:
Post a Comment