The recent launch of The New York Times paywall has prompted debates
about the viability and fairness of paying for news online. Are
publications unrealistic about subscription prices? Should the
community rally to support journalism? Is it worth paying for? But the
biggest question that lingers in an everyday web reader’s mind is much
simpler: “Will clicking on this link bring me to a story?” Accessing
news articles from social media, blogs and other sites has become
increasingly common, making an unexpected paywall an unpleasant reader
experience. Maintaining the happiness of subscribers and
non-subscribers alike has fallen on the shoulders of community
managers at these paywalled sites. http://mashable.com/2011/04/12/paywalls-social-media-strategy/
about the viability and fairness of paying for news online. Are
publications unrealistic about subscription prices? Should the
community rally to support journalism? Is it worth paying for? But the
biggest question that lingers in an everyday web reader’s mind is much
simpler: “Will clicking on this link bring me to a story?” Accessing
news articles from social media, blogs and other sites has become
increasingly common, making an unexpected paywall an unpleasant reader
experience. Maintaining the happiness of subscribers and
non-subscribers alike has fallen on the shoulders of community
managers at these paywalled sites. http://mashable.com/2011/04/12/paywalls-social-media-strategy/
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