Tuesday, 15 March 2011

Where Consumers are Logging On and Tuning Out: Hidden Opportunities for the Media Industry [LEK]

L.E.K. Consulting's third annual Hidden Opportunities in New Media
Survey provides fresh insights into changing consumer preferences
across all media (traditional and new media) – including why consumers
are focusing more on specific media channels, which business models
are driving success, and where cash flows will trend over time.

http://www.lek.com/our-publications/lek-insights/all

Posted via email from News: Noted

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